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Case Study
From Scores to Solutions: How HAPO Credit Union Turned Financial Wellness into Loan Growth
Friday, September 5, 2025 SavvyMoney Financial wellness isn’t just a mission; it’s a growth strategy. See how HAPO Credit Union leveraged embedded credit tools to build member trust, drive engagement, and unlock measurable loan growth.
Guide
Marketing to Gen Y & Z: How to Win the Next Generation of Consumers
Sunday, August 31, 2025 SavvyMoney Millennials and Gen Z now make up nearly half the U.S. population, and they’re rewriting the rules of engagement. If your marketing doesn’t speak their language, you’re already behind.
White Paper
4 Proven Strategies to Grow Your Loan Portfolio, No Matter the Economy
Thursday, August 14, 2025 Credit Snap In today’s volatile financial landscape, credit unions face unique lending challenges. This exclusive white paper offers clear, actionable strategies to help your credit union not only weather the storm but thrive.
White Paper
The #FinTok Phenomenon
Wednesday, July 30, 2025 Franklin Madison Gen Z and Millennials are rewriting the rules of financial engagement—and they’re doing it on TikTok. With over 4.7 billion views, #FinTok isn’t just a trend—it’s changing the way younger consumers learn about, evaluate, and purchase financial products.
White Paper
We Need to Talk About DAD: The Dormant Accounts Dilemma
Friday, July 25, 2025 Franklin Madison How Financial Institutions Can Make Dormant Accounts Active and Win Loyalty
Guide
6 Ways NerdWallet Is Stealing Your Members (And What To Do About It)
Thursday, July 17, 2025 Chimney This guide breaks down six specific ways fintechs like NerdWallet are capturing your members’ attention—and their business—before they ever reach your website. Learn how to fight back with embedded tools, smarter data, and digital-first tactics that keep members engaged inside your ecosystem.
Guide
How to Guide: 6 Ways to Win Home Equities and REFIs in a Down Market
Friday, July 11, 2025 Chimney Discover 6 strategies to help credit unions win more HELOCs and refis in a high-rate market—using real-time property data, smarter targeting, and automated campaigns to compete with digital-first lenders.
White Paper
Your Customers Have Insurance Gaps—Are You Letting Someone Else Fill Them?
Wednesday, July 9, 2025 Franklin Madison Did you know that roughly 50% of Americans are underinsured or completely lack essential coverage? That means half of your consumer base could face financial devastation due to an unexpected event—whether it’s a medical emergency, a car accident, or identity theft.
Case Study
Is Your Marketing Strategy Proactive — Or Just Playing Catch-Up?
Tuesday, June 24, 2025 Lodestar CMOs and marketing leaders are under pressure to prove ROI, personalize at scale, and deliver real-time engagement. But if your data strategy is reactive, you're already behind. In this guide, discover how proactive data use can transform your marketing from guesswork to growth-driving machine.
White Paper
Why Improving Member Engagement Is Critical for Credit Unions in 2025
Wednesday, June 11, 2025 Franklin Madison What used to be a close, values-based relationship is becoming increasingly fragmented. Many credit unions are seeking deeper insights into their members’ evolving needs and levels of engagement.
Research / Report
Virtual Cards Are Going Mainstream.  Is Your Credit Union Ready to Compete?
Thursday, June 5, 2025 Elan Credit Card Digital-first members expect seamless, secure payment options — and virtual cards are leading the charge.
White Paper
The Future of Branching: Rethinking Credit Union Locations for Growth and Member Engagement
Wednesday, May 7, 2025 LEVEL5, LLC Discover how to transform your branches to meet evolving member expectations while boosting efficiency and ROI — backed by real data and expert insights.